Client
NBA
Agency
Saatchi & Saatchi
What we delivered
Brand identity
Role
Designer
Awards
D&AD Wood Pencil / Campaign Branding
We crafted the identity for Hoop Cities, an eight-part docuseries delving into the vibrant culture, rich history, and unifying power of basketball in Europe.
To encapsulate the plethora of elements that feed into the game, Saatchi & Saatchi looked to one unifying symbol for inspiration: the court.
D&AD Wood Pencil / Campaign Branding
